
But why are companies suddenly willing to invest in Big Data?
As the report mentions, the rapid maturing of this new field has boosted
confidence in Big Data products and services among all kinds of businesses.
These products have also become increasingly more secure, and have allowed for
better privacy capabilities. The widening availability and feasibility of using
the Apache Hadoop framework for Big Data processing has also helped improve the
popularity of Big Data services. As the Big Data market continues to mature,
more businesses will utilize Big Data services as more polished applications
emerge, and as security and data privacy issues are addressed.
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